About the Project

Name 

Ying Xing


Committee Member

Nancy Ciolek
Chris Jackson
Jason Arena

 



This project will exhibit the story of the different animals from the different background through motion graphics. Also, to increase the interest, some mini-games associated with different storylines will be integrated into audience interaction.

The Situation

The number of animals being sent to shelter is increasing dramatically, some of them are strays but lots of them are abandoned by their owners for various reasons.

However, people are still trying to get animals from the pet stores unprepared. After a few months, they lost patience and passion, and just abandoned their pets to the shelter.

Why not make a good choice from the beginning, adopt a pet instead of purchasing one, where when adopting from the shelter will help to choose the best pick for both you and the animal, and at the meantime change the whole life for the animals.

Problems

Puppy mills are large-scale dog breeding operations where they treat dogs like products. Lots of animals died in a terrible living environment.



Stray animals are five times more than homeless people, and they are threatening the social order, traffic safety, and sanitation situation. Lots of stray animals died every day in a traffic accident, starving,
or illness.

Due to the fact that there is more intake than leaving animals, shelters have to euthanize millions of them each year in the U.S.

Approach

The main idea of this project is to create an interactive story to show the terrible living environment and miserable life for stray animals and animals who struggled in puppy mills, and to raise the attention for people to save an animal's life by a simple action, adopting a perfect fittable pet instead of purchasing an unknown animal.

Ideation

This project will exhibit the stories of the animals by animation. Also, to increase the interest, some mini-games associated with different storylines will be integrated into audience interaction.

poster-04

LOGO

The logo was inspired by an image of human hands holding animals. This logo is trying to tell people that small actions can help animals to make a huge difference. 

web-01

Storyboard

web-04

Characters

There are 5 characters which user can choose. This time, I will mainly tell Betty's story.

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Betty

Femal

3 years old

Betty was rescued from Animal Help Center. She was a breed dog.

Zoe

Female

2 years old

Zoe was abandoned by her owner because of the too much cost of her chronic disease.

Henry

Male

1 years old

Henry was abandoned by his owner because of his too active and naughty personality.

Cindy

Female

9 years old

Cindy was a stray dog, which nobody knew where she came from.

Ninja

Male

5 years old

Ninja was rescued from his owner who always abused him.

Character-- Betty

web-05

Motions

1st  Puppy Mills


The first animation represents the tough living environment in the puppy mill and why we shouldn't buy puppies from puppy mills.

1-1

This is our character Betty,

a breed dog in a puppy mill.

She is a 3-year-old labrador

retriever.

cage

The breed dogs have to live in

extream environments and

with limited food and water

provided.

cage

The cage is not only locked the

life of the breed dogs, but also

the Unhygienic, Hunger, Fear,

Disease, Chaos, Dispair, Death.

ship

The newborn puppies are

forced to apart with their

mothers and been shipped

away to retailers as soon as

they are available. 

The Whole Animation

2nd  Stray Dog


This piece of animation tells the story after Betty escaped puppy mill and the journey during her life as a stray dog. She saw lots of tragical incidents happened to other stray animals and she knew that it could be her someday. 

2-1
2-2
2-3
2-4
2-5

Her life is not as she imagined as a free soul, she is just a poor scared, hungry, exhausted little girl. 

The Whole Animation

3rd Shelter

After animals arrived in the shelter, they will be professionally

cleaned, screened and trained before they are ready for adoption.

If nobody is going to adopt an animal after a certain period,

unfortunately, the animal will be euthanized. 

3-1

The first step is taking shower when the animal take into shelter.

3-2

Then the doctors will give them a health treatment and help them to be healthy.

3-3

Dogs can have fun happily.

3-4

The animals will take a behavior training before they are ready to be adopted.

3-5

In a shelter, animals can not only be healthy and skilled but also make friends.

3-6

But, the animal who is no one wants to adopt will be euthanized because of the limited space and more intake animals.

The Whole Animation

Games


There are two games in the story connecting the animation together to increase the interaction with users. 

Escape the Puppy Mill

The user needs to help the character

escape the puppy mill by moving her

to the exit. 

crossroad-02

Get to Animal Help Center

The user can help Betty to cross the

driveway by controlling her movement

to avoid oncoming vehicles

Thanks For Watching.

Visual
Communication
Design
MFA

Communication
Interaction
Motion & 3D
Design Studies

 

About the Program