封面
DESIGNED BY

Rong Dai

COMMITTEE MEMBERS

Mike Strobert

Adam Smith

DESIGN TOOLS

Adobe Illustrator

Adobe Photoshop

DURATION

Jan - May 2022

PROBLEM

Problem of high cost of living and lack of housing force Hong Kong residents to share public space with a dozen people in the shabby “caged-homes”. They can not envision what the living space will look like in the future.

SOLUTION

Use information design and illustration to visualize a possible future living space for the audience who live in overpopulated countries, giving them an understanding of the parasitic architecture and modular pods.

RESEARCH - BACKGROUND

research人口
research 笼屋
resident
problem流程图

ARCHITECTURAL PROPOSAL

architecture prospal

POSTER DESIGN

info poster 改3

GRID SYSTEM 

Breaking down a single design space into a grid to help position individual components in ways that can catch the eye.

COMPOSITION & CONTENT

Let people browse to every corner of the poster, use directional lines and color palette to lead the eye into the poster.

grid system
composition

MAIN BODY

主体插画
main body 2

PARASITE ARCHITECTURE APPEARANCE

建筑1
建筑2

EXPAND THE POD SYSTEM

pod插画
pod 2
pod 3

COMMUNITY LIFE

Illustration are abstract and flat, use color to convey a mood and atmosphere rather than depict a specific space.

community插画
community2
community3

DATA VISUALIZATION

Add the data visualization of map design, Hong Kong Population Prospects, and Ethnic Groups, to show the rising trend of future density and different groups that can live in this new community.

data
architecture feature

KEY FEATURES OF POD SYSTEM

pod feature

VARIED PODS CONFIGURATIONS

pod configuration

DESIGN ITERATION

Beginning Exploration

MOCK UP

Mockup
pod system mockup

PROMOTIONAL VIDEO

THANKS FOR SCROLLING!

Visual
Communication
Design
MFA

Communication
Interaction
Motion & 3D
Design Studies

 

About the Program